There are three types of website audits: technical, search engine optimization or SEO, and content. A technical audit focuses on navigation, site health, and site security. An SEO audit will zoom in on how the website and its landing pages are performing on search engines, and a content audit will look into the brand messaging, […]

If you are spending dollars on PPC advertising, ensuring the quality of the leads you generate from your ad is key to getting a good return on your investment. Generating leads with PPC campaigns can be challenging. Generating high-quality leads is even far more complex. There are different ways to measure lead quality, but one

As more and more people dive into the world of online networking, businesses can’t help but see the appeal of social media marketing. After all, what better place to reach a wider audience? Not only does this allow you to take your business to a national or even global platform, but you can also cut

Building a strong relationship with Google takes a lot more than mastering one technical skill. Often, elements of how you build up your site and online presence are overlooked. If you know how to use these elements in unison to master your online presence, you can show up higher in the search results as a unique

Building a strong relationship with Google takes a lot more than mastering one technical skill. Often, elements of how you build up your site and online presence are overlooked. If you know how to use these elements in unison to master your online presence, you can show up higher in the search results as a unique